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Project Health

A strategic weekly dashboard for reviewing account health, delivery risk, ads readiness, SEO progress, and reporting completeness across every client folder.

Account health overview

Clients grouped by computed Account Urgency Score bands.

Clear Ops Owner

Filter by Ops Owner

All ownersKirenJayAxil

Active Clients

20

evaluated clients

Healthy

16

0–25 · 80% of active clients

At Risk

3

26–45 · 15% of active clients

Code Red

1

46–60 · 5% of active clients

Code Red Immediate

0

61–100 · 0% of active clients

Ready for Renewal

1

renewal date reached

Runs the all-client health refresh immediately, then reloads this selected client.

Current health summary

Mdm TCM Health Management Pte Ltd

Read-only weekly review view powered by Project Overview, Client Onboarding, and Account Health Metrics tables.

Ops Owner

Jay

Start Date

18 Jun 2026

End Date

18/9/2026

Ready for Renewal

18/8/2026

At Risk · 45

Urgency status

Last synced 18 Sept 2026, 03:29 pm

Deliverables Delivered

6 Videos, 9 Statics, 2 KOL Videos

Expected Delivery Due

6 Videos, 9 Statics, 3 KOL Videos, 0 Month SEO

Account Health

Critical

Legacy critical source signal — You are behind schedule. 1 KOL video(s) should be completed by now.; Safe

Delivery Recommended Action

At Risk

You are behind schedule as of October 2026. 1 KOL video(s) should be completed by now.

Creative Status

Review

Safe

Budget Status

Healthy

Budget Healthy

Ads Performance Status

Review

Needs Immediate Attention

Ads Recommended Action

Review

Monitor performance and continue testing.

Account urgency
At Risk · 45
Computed from weighted delivery, timing, blocker, and ads signals, then classified into Healthy, At Risk, Code Red, or Code Red Immediate bands.
45

Urgency Score

Assign recovery owner and next action.

Applicable weight denominator: 100

Delivery Behind Schedule

25

55%

Contribution: 13.8 pts

Time Sensitivity

100

15%

Contribution: 15.0 pts

Blocker Severity

65

15%

Contribution: 9.8 pts

Ads Performance Risk

45

15%

Contribution: 6.8 pts

Account urgency scoring criteria
One collapsed reference for the factor buckets, source logic, and Account Urgency Score bands.